WP Plugin Wp Smushit
Comparison & Alternatives

neo Optimize - cache and resize images - the original remains untouched

The WordPress plugin neo Optimize by neo WP was released on 2025-11-19 and is part of the new neoWP plugin series. The plugin leverages modern web development capabilities, reflected in its performance and intuitive design. Reviews indicate that since its release the plugin has delighted users with well-chosen and cleverly implemented features. Particularly noteworthy is the solid coding. A look into the source code confirms that an experienced software development company is behind the plugin.

“The plugins in the neo package are very well coordinated and solve all common image issues in WordPress.”

Features - Powerful tools implemented cleverly

• Maximize your images' SEO ranking
• We keep your media file in its original form
• Resizing on your own server
• Free WebP support for delivered images
• Optimization of neo Draw SVG graphics
• Image scaling based on frontend display size
• Adjustable image quality (optional: per image) (Pro)
• SEO-friendly, automatically generated alt texts based on SVG text contents (Pro)
• Minimization of raster graphics in SVG files (Pro)

“Great what you can do with neo Rename. The Pro version takes it up another notch.”

Technical details - Modern implementation with high compatibility

The plugin neo Optimize is at current version 1.0.0 available free of charge for download It requires at least WordPress version 5.9 as well as PHP version 8.0 or higher. The plugin was tested by the beta tester circle up to the current version 6.8. The developers have released the last update in 2025-11 published. The continuous updating and extension of the plugin reflects the commitment to further development.

“It's convenient to get all media plugins from a single developer. The entire neo universe runs performant, reliable and stable.”

Quality and support - Fast and helpful assistance

Support for neo Optimize receives predominantly positive feedback, mainly due to fast response times and effective problem solving. Many users report that the developers provide dedicated and helpful support for both the free and Pro versions. The neo WP team is directly reachable via the developers' site by chat, e-mail and contact form Additionally, the official support forum is available for further assistance.

“The developers respond quickly, personally and are very helpful.”

Conclusion - Very high-quality WordPress plugin package

The plugin neo Optimize lives up to its slogan “Boost your SEO pagespeed by resizing and caching images!” in every respect. Even in the free version the entire neo plugin series offers a comprehensive solution for the typical media management requirements in WordPress. For everyone who already uses neo Optimize it is worth taking a look at the other plugins from neo WP.

EWWW Image Optimizer - Overview of its features

EWWW Image Optimizer is a WordPress plugin by Exactly WWW, that improves website performance through image optimization and has 1,000,000+ active installations available.

"Optimizes all current and newly added images as if by magic."

Features - Wide range of image optimization tools

• Server-side image optimization - Full control without external servers.
• Bulk optimization - Optimize all images of a website in one step.
• WebP conversion - Faster load times and reduced storage usage.
• Automatic image optimization - For new images (Pro).
• Pixel-perfect optimization - Exact control over image quality.
• CDN support - Integration with various CDNs.
• Commercial license - Free and accessible to everyone.

Technical details - Resources for developers

EWWW Image Optimizer uses server-side WordPress installations with support via WP-CLI to handle large volumes of images. The use of GD, ImageMagick and other tools enables precise compression settings. WebP can be converted with the GD library, and storing metadata in databases increases traceability.

Quality and support - High image quality and reliable service

The plugin preserves high image quality even after compression. Support is available via WordPress.org free, with fast email support via the official website. Users praise the personal support especially for the Pro version, despite occasional wait times.

"Excellent support and quick solutions despite complex issues."

Conclusion - Strengths and room for improvement

The EWWW Image Optimizer offers effective image optimization on WordPress with server-side processing and WebP conversion. Free usage and broad compatibility make it appealing. The community is largely satisfied, despite security warnings and isolated criticisms. Continuous improvements are being made, which makes EWWW Image Optimizer one of the best plugins in its field.

Introduction - Revolutionary image optimization for WordPress

Webp Converter For Media by matt plugins - Optimize images by convert WebP & AVIF revolutionizes image optimization with an impressive number of active users. It converts images to WebP and AVIF, significantly reduces file size, and improves website performance without quality loss. With its fully automatic optimization it supports most modern browsers and is highly rated in the WordPress plugin store.

"The plugin delivers what has been promised to us since WordPress 6.0: A decent way to replace JPEG and PNG with WebP images to make our websites faster."

Features - Comprehensive and efficient image conversion

• Image optimization - Automatic conversion to WebP.
• AVIF support - (Pro) Even better compression.
• Support for additional directories - (Pro) Optimization beyond that.
• Safety of original images - Remain untouched.
• No redirects - Direct image delivery.
• No traces left - Complete removal of traces.
• Access to advanced features - (Pro) For better performance.

Technical details - Lean architecture for versatile use

Webp Converter For Media uses custom PHP routines for image conversion, avoids integration issues with caching solutions and offers an alternative via the PHP load path. Supports directory image optimization and can be extended via shortcodes and APIs.

System requirements are PHP 7.1, WordPress 4.9, tested up to 5.8, latest version 6.3.1. Updated on 2025-11 for maximum compatibility.

Quality and support - High efficiency and exemplary support

The plugin offers excellent compression without visible quality loss, improving load times and user experience. The support is described as fast and effective, praised for the committed assistance via Support forum and developer page. Individual users mention areas for improvement with specific issues.

"The team's support is outstanding and really fast. Thanks, Mateusz, for your great work."

Conclusion - Efficient and popular solution for image optimization

The Webp Converter For Media plugin by Mateusz Gbiorczyk effectively optimizes images and is highly valued by users. It convinces with comprehensive features, although there is room for improvement in communicating Pro features. Despite that, it remains a preferred choice among WordPress users due to flexibility and performance improvements.

ShortPixel Image Optimizer - Versatile image optimization for WordPress

ShortPixel Image Optimizer is a WordPress plugin by ShortPixel, that boosts site speed through image and PDF optimization. Supports modern formats for better SEO and user experiences. Over 300,000+ installations and in the WordPress store on average 4.5/5 rated, based on 791 reviews.

"ShortPixel really sped up my site and significantly improved results on GTmetrix and PageSpeed Insights."

Features - Diverse image optimization options

• Automatic conversion to WebP and AVIF - Improved performance and SEO.
• 100 free credits per month - Optimize images for free up to a limit.
• Compression of common formats - JPG, PNG, GIF, PDF.
• Backup of original images - Local backup with restore option.
• Bulk optimization (Pro) - Optimize all images with one click.
• Smart Cropping (Pro) - AI-assisted thumbnails.
• Integration with Cloudflare (Pro) - Automatic synchronization.

"With the Pro version of ShortPixel I was able to take my image optimization to a new level, and the integration with Cloudflare is a real bonus."

Technical Details - Instructions and Requirements

Meets advanced requirements via actions and filter hooks, for example do_action( 'shortpixel_image_optimised', $post_id );. Min. PHP 7.4, WordPress version 4.8.0 required. Supports multisite installations for multiple websites. Regular updates provide security and compatibility.

"The ability to create different API keys for each installation is a big advantage."

Quality and Support - Performance and User Experience

ShortPixel impresses with efficiency and WebP/AVIF integration. Support is praised for quick problem resolution. Some critical voices mention quality loss and technical difficulties. Customizable compression levels are appreciated.

"I was amazed by the results this plugin delivers. Other optimization plugins don't reach ShortPixel's level."

Conclusion - A neutral overview of pros and cons

The ShortPixel Image Optimizer offers a convincing mix of features and usability. Background optimization is particularly useful. Despite technical criticisms and backup issues, the flexible pricing model offers benefits from occasional users to agencies. Quality under strong compression should be improved.

Imagify - Image optimization and WebP/AVIF conversion made easy

Imagify, developed by Imagify Image Optimizer, efficiently optimizes images without compromising quality. It enables asynchronous bulk optimization and conversion to WebP and AVIF, improving load times. With a average rating of 4.3 stars, the plugin's popularity is evident.

"The plugin helped me optimize the images on my website, which significantly improved performance especially on mobile."

Features - Optimization tools and advanced options

• Bulk optimization - Asynchronous compression of multiple images at once.
• WebP/AVIF conversion - Improves load times through modern image formats.
• Server-side optimization - Saves your own server resources.
• 20 MB free optimization - Approx. 200 images per month.
• Caching integration - Cooperation with WP Rocket to improve site performance.
• API communication - Requires an API key to process images (Pro).
• Three compression levels - Normal, Aggressive, Ultra for individual adjustment.

"The licensing is fair, but anyone serious about optimization should invest in the full version to bypass the limits of the free version."

Technical Details - Important Requirements and Functionalities

API-based image optimization with external server processing requires PHP version 7.3 and WordPress version 5.3. Current plugin version is 2.2.6. The requirements ensure stability and efficiency.

"The plugin requires certain minimum versions of PHP and WordPress to run smoothly, which makes sense given the complex tasks it has to handle."

Quality and Support - Satisfaction and Challenges

Excellent image compression without quality loss; however, strong compression may cause blurriness. Support receives mixed reviews: fast, competent help, but also delayed responses.

Conclusion - Powerful features with room for improvement

Imagify offers comprehensive image optimization and integrates well into WordPress environments. Limitations of the free version and occasional technical issues should be considered. Support shows potential for improvement. Developed by WP Media, it is a good choice for users willing to invest in premium services.

WP-Optimize - Efficient optimization for improved website performance

WP-Optimize boosts, developed by TeamUpdraft, load times and performance. With 4.8 stars from 2,517 reviews it offers comprehensive features like caching, image compression, and database cleaning.

“I love the simplicity of this plugin. Finally a caching plugin that I actually understand.”

Features - Holistic optimization solutions

• Caching - Stores pages for faster access.
• Image compression - Compresses images for faster load times.
• Database cleaning - Removes redundant data to save resources.
• Minification - Optimizes HTML, CSS, JS for better performance.
• Cache preloading - (Pro) Preloads cached content.
• Lazy Load - (Pro) Loads only visible content.
• Premium support - (Pro) Prioritized support for complex settings.

“The Pro features have the potential to drastically improve our daily workflows. The additional features justify the price.”

Technical details - Performance boost through innovative features

WP-Optimize improves performance through innovative database cleaning strategies and optimizes WooCommerce queries. It supports WP-CLI to automate site optimizations, which provides administrative efficiency for large networks.

Quality and support - Reliability with room for improvement

WP-Optimize is appreciated for reliable improvements in load times, although compatibility issues, for example with Elementor, occur. Users praise the support but wish for faster resolution times for complex requests. Support via official forum, for Pro users also separate contact.

“WP-Optimize fulfills its purpose excellently, but compatibility with other plugins needs to be improved.”

Conclusion - Versatile but still improvable

WP-Optimize offers comprehensive optimization options for WordPress sites, developed by David Anderson. Despite impressive features, some compatibility issues remain. It remains a solid choice for webmasters willing to accept occasional technical challenges.

WP Smushit - Image optimization and compression

WP Smushit, by WPMU DEV, is a well-known WordPress plugin for image optimization. With over 1,000,000+ installations it offers both lossless and lossy image compression. An average rating of 4.8 with 6,026 reviews demonstrates its popularity.

"The best plugin for optimizing images on WordPress sites."

Features - Extensive image optimization and compression features

• Lossless compression - Preserves image quality without data loss.
• Lossy compression - Up to 2x stronger compression possible.
• Lazy Loading - Images are loaded only when needed.
• Bulk Smush - Bulk optimize images with one click.
• Convert to WebP - Automatic conversion to WebP (Pro).
• Ultra Smush - Up to 5x stronger compression (Pro).
• CDN support - Worldwide 123-point CDN for fast delivery (Pro).

Technical details - Efficient design and integration

WP Smushit optimizes images via the WPMU DEV Smush API, minimizes server load and is flexible thanks to shortcodes and hooks. Gutenberg integration enables image compression info directly in the WordPress editor. Multisite-compatible with global settings. Minimum: PHP 7.4 and WordPress 6.4. Tested up to version 5.8.

"The plugin is remarkably stable and easy to integrate with other tools."

Quality and support - Reliable image optimization with supportive support

WP Smushit provides high-quality image optimization through lossless methods and Ultra Smush. Lazy Loading improves performance. Support can be contacted via WordPress Plugin Store or WPMU DEV though access for free users is limited. Overall rating: very positive.

"Works great! Also a great support team.",

Conclusion - Strengths and weaknesses of WP Smushit at a glance

WP Smushit offers powerful image optimization features, including WebP conversion and Ultra Smush (Pro). The plugin shows some display issues and limited undo options. Support needs improvement, especially for free users. For many it remains a preferred solution.